Thailand-based carton manufacturer Siam Toppan Packaging has received six awards for five packaging designs that combine paper-based materials with interactive consumer experiences.
The TOPPAN Group subsidiary secured one prize at the AsiaStar 2025 Awards, four at the ThailandStar Packaging Awards 2026 and one at the ThaiPDA Awards 2026. One of the designs received recognition in two competitions.
The awards were presented on June 11 during the PROPAK ASIA 2026 packaging exhibition in Bangkok.
Among the winning designs was Unfolding Serenity, a two-layer gift box for candles and reed diffusers that received an AsiaStar award in the Gift Package category. Its upper section opens into a three-dimensional pine forest decorated with gold foil, while the lower layer holds the products. The entirely paper-based pack is recyclable and can be reused as a storage box.
The Mystery Box of T-Pants received awards from both the ThailandStar Packaging Awards and ThaiPDA. Designed as souvenir packaging, the pack contains one of a collection of trouser designs representing textile patterns from nine Thai provinces, with the contents concealed until opening.
The carton uses a sliding mechanism and perforated opening structure to create a surprise element for consumers. It is made from FSC-certified paper and printed using mineral-oil-free inks.
Siam Toppan also received a ThailandStar award for its D.I.Y. Box Set Daifuku, developed as a Mother’s Day gift encouraging families to prepare the Japanese confectionery together.
The ingredients are divided across three packages designed to resemble books in a collection titled The Theory of Making Daifuku. Instructions are integrated into the packaging to guide consumers through the preparation process, which the company said can be completed in 45 minutes.
Another winning design, Oob Kod Sending Nature’s Touch, was created for a hand cream gift set inspired by Thai heritage and local farming communities. The letterbox-style pack opens to reveal a pop-up presentation of natural ingredients associated with the products’ fragrances.
A common square structure is used across three fragrance variants to reduce material use and improve transport efficiency. More than 85% of the packaging can be converted into items including postcards, a desk calendar and a photograph frame. The design uses plastic-free paper and biodegradable coatings.
The fifth winning product was a Christmas edition of Koala’s March packaging, developed jointly with Thai Lotte. The brand’s hexagonal carton can be converted into a miniature Christmas tree using paper components, stars and decorations included in the pack.
The design extends the packaging’s use beyond protecting the product while retaining an entirely paper-based structure intended to facilitate recycling.
Siam Toppan said it plans to continue using the TOPPAN Group’s design and production capabilities to develop packaging that reduces environmental impact while strengthening interaction between brands and consumers.
The AsiaStar Awards are organised by the Asian Packaging Federation and are open to packs that have previously received recognition in national competitions. The ThailandStar Packaging Awards are organised by the Thailand Institute of Scientific and Technological Research, while the ThaiPDA Awards are run by the Thai Package Design Association.
